Privacy policy

Last Updated: April 8, 2026

DBsono operates this store and website, including all related information, content, functions, tools, products, and services, to provide you (the customer) with a curated shopping experience (the "Service"). DBsono is powered by Shopify, which enables us to offer you the Service. This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, use, or make purchases or other transactions through the Service, or otherwise contact us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will control with respect to the collection, handling, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing the Service, you acknowledge that you have read this Privacy Policy and understand how your information is collected, used, and disclosed as described herein.

Personal Information We Collect or Process

When we use the term "personal information," we mean information that identifies you or another person, or that is reasonably associated with you or another person. Personal information does not include information collected anonymously or de-identified information that cannot identify you or be reasonably associated with you. Depending on how you use the Service, your country of residence, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from such information:

  • Contact Information – including your name, address, billing address, shipping address, phone number, and email address.

  • Financial Information – including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, payment method, payment confirmation, and other payment details.

  • Account Information – including your username, password, security questions, preferences, and general settings.

  • Transaction Information – including products you browse, add to your cart or wishlist, or purchase, return, exchange, or cancel, as well as your transaction history.

  • Contact Records – including information you provide when you contact us, such as customer support inquiries.

  • Device Information – including information about your device, browser, or internet connection, your IP address, and other unique identifiers.

  • Usage Information – including information about your use of the Service, such as how and when you use or browse the Service.

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you – when you create an account, access or use the Service, contact us, or otherwise provide us with personal information.

  • Automatically through the Service – when you use our products or services or visit our website, including information collected from your device and through the use of cookies and similar technologies.

  • From our service providers – when we engage them to provide specific technology and to collect or process your personal information on our behalf.

  • From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which part of the Service you use, we may use your personal information for the following purposes:

  • Providing, customizing, and improving the Service. We use your personal information to provide the Service, including fulfilling any contract with you; processing payments; shipping orders; remembering your preferences and interests; sending you account-related notices; handling purchases, returns, exchanges, or other transactions; creating, maintaining, and otherwise managing your account; arranging for shipping; assisting with returns or exchanges; supporting the posting of comments; and personalizing your shopping experience, such as recommending products related to your purchase history. This may include using your personal information to better customize and improve the Service.

  • Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as sending you marketing, advertising, and promotional messages by email, text message, or postal mail, and displaying online advertisements for products or services on the Service or other websites based on your previous purchases, items added to your cart, and other activities on the Service.

  • Security and Fraud Prevention. We use your personal information to verify your account; provide a secure payment and shopping experience; detect, investigate, or take action against possible fraudulent, illegal, dangerous, or malicious activity; protect public safety; and maintain the security of our Service. If you choose to use the Service and register an account, you are responsible for safeguarding your account credentials. We strongly recommend that you do not share your username, password, or other access details with anyone.

  • Contacting You. We use your personal information to provide you with customer support, respond to your requests, provide efficient service, and maintain our business relationship with you.

  • Legal Reasons. We use your personal information to comply with applicable laws or respond to valid legal process, including requests from law enforcement or government agencies; to investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings; and to address or investigate possible violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes as described in this Privacy Policy. Such circumstances may include:

  • Disclosures to Shopify, vendors, and other third parties who provide services on our behalf (e.g., IT management, payment processing, data analysis, customer support, cloud storage, shipping, and transportation).

  • Disclosures to business and marketing partners for providing marketing services and displaying advertisements to you. For example, we work with third-party services through Shopify to support personalized advertising based on your online activity across different merchants and websites. Our business and marketing partners will use your information in accordance with their respective privacy notices. Depending on your country of residence, you may have the right to request that we stop sharing your information for targeted advertising and marketing based on your online activity across different merchants and websites.

  • When you direct, request, or otherwise consent to us disclosing specific information to third parties, such as for product shipping, or through your use of social media widgets or login integrations.

  • Disclosures within our group of affiliated companies or corporate family.

  • Disclosures in connection with a business transaction such as a merger or bankruptcy; to comply with any applicable legal obligation (including responding to subpoenas, search warrants, and similar requests); to enforce any applicable terms of service or policies; and to protect or defend the Service, our rights, or the rights of our users or others.

Relationship with Shopify

The Service is hosted by Shopify, which collects and processes personal information about your access to and use of the Service in order to provide and improve the Service for you. Information you submit to the Service will be transferred to and shared with Shopify and possibly third parties located outside your country of residence in order to provide and improve the Service. Additionally, to help protect, develop, and improve our business, we use certain Shopify enhancements that incorporate data and information obtained from your interactions with our store, other merchants, and Shopify. To provide these enhancements, Shopify may use personal information we collect about your interactions with our store, other merchants, and Shopify. In these instances, Shopify is responsible for processing your personal information, including responding to your requests to exercise your rights with respect to your personal information for the purposes described above. To learn more about how Shopify uses your personal information and any rights you may have, please visit the Shopify Consumer Privacy Policy. Depending on your country of residence, you may exercise certain rights regarding your personal information here: Shopify Privacy Portal.

Third-Party Websites and Links

The Service may provide links to websites or other online platforms operated by third parties. If you visit sites that are not affiliated with or controlled by us, please review their privacy and security policies and other terms of service. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of their information. Information you provide on public or semi-public platforms, including information you share on third-party social networking platforms, may also be viewed by other users of the Service and/or users of those third-party platforms, and we or the third parties have no restrictions on the use of such information. The provision of such links does not, by itself, imply our endorsement of the content of such platforms or their owners or operators, unless otherwise stated in the Service.

Children's Data

The Service is not intended for children, and we do not knowingly collect any personal information from minors in your jurisdiction. If you are a parent or guardian and discover that your child has provided us with personal information, please contact us using the contact information provided below to request deletion of that information. As of the effective date of this Privacy Policy, to our knowledge, we do not "share" or "sell" (as those terms are defined under applicable law) personal information of minors under 16 years of age.

Information Security and Retention

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "absolute security." Additionally, any information you send to us may not be secure during transmission. We recommend that you do not send sensitive or confidential information to us through insecure channels.

How long we retain your personal information depends on various factors, such as whether the information is needed to maintain your account, provide the Service, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on your country of residence, you may have some or all of the following rights with respect to your personal information. However, these rights are not absolute, may apply only in certain circumstances, and we may decline your request as permitted by law.

  • Right to Access/Know. You have the right to request access to the personal information we hold about you.

  • Right to Delete. You may have the right to request that we delete the personal information we maintain about you.

  • Right to Correct. You may have the right to request that we correct inaccurate personal information we maintain about you.

  • Right to Portability. In certain circumstances and subject to certain exceptions, you may have the right to obtain a copy of the personal information we hold about you and request that we transfer it to a third party.

  • Manage Communication Preferences. We may send you promotional emails. You may opt out of receiving such messages at any time by using the unsubscribe option provided in our emails. If you opt out, we may still send you non-promotional emails, such as those about your account or orders.

You may exercise any of the above rights by contacting us through the means provided on the Service or through the contact information below. To learn more about how Shopify uses your personal information and any rights you may have (including rights relating to data processed by Shopify), please visit: https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of the above rights. As permitted or required by applicable law, we may need to verify your identity before processing your request. Under applicable law, you may designate an authorized agent to submit a request to exercise your rights on your behalf. Before accepting a request from an agent, we will require the agent to provide proof that you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request within the time period required by applicable law.

Complaints

If you have concerns about how we handle your personal information, please contact us using the contact information provided below. Depending on your country of residence, you may have the right to appeal our decision by contacting us using the contact information below or by filing a complaint with your local data protection supervisory authority.

International Transfers

Please be aware that we may transfer, store, and process your personal information outside your country of residence.

If we transfer your personal information outside the European Economic Area or the United Kingdom, unless the transfer is to a country that has been determined to provide an adequate level of data protection, we will use recognized data transfer mechanisms, such as the Standard Contractual Clauses issued by the European Commission or any equivalent contracts issued by relevant UK authorities.

Changes to This Privacy Policy

This Privacy Policy may be updated from time to time to reflect changes in our privacy practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last Updated" date, and provide any notice required by applicable law.

Contact Information

If you have any questions about our privacy practices or this Privacy Policy, or wish to exercise any rights you may have, please call, email us at ussupport@dbsono.com, or contact us at the following address:

Prince Edward Road West, Hong Kong, KL, HK